As a gym management software company, RhinoFit has frequent talks with business owners on all different levels. We have super successful clients with a huge client base and even multiple locations and then we have smaller, startup businesses. With all of our clients, their is at least one common goal: to make money! We are asked by gym owners what they can do to increase profits and stay afloat in the ever-changing fitness world. Well, we narrowed down ways that (if followed) will be sure to increase revenues. Check out our expert advice:
Be clear in your branding!
Whether starting out or just revamping your brand, choose a bold plan, fully develop it, and push it out to the world! The branding experts over at JCI Marketing break this topic out nicely in their blog article “4 Tips for Branding Your Gym” (Jared Cullop). They suggest knowing your clients and who you want to attract, going with a strong, bold aesthetic, providing a brand story for your audience, and to stay consistent with your brand. It is important for prospective gym members to remember not just your logo, but your overall message. Gaining brand awareness takes not only catchy content, but repetitive exposure to build the maximum effects.
Consider financials with every aspect!
From the type of light bulbs to the processing costs, all money going out has an impact on your profits. Processing costs can be hidden or confusing when signing up for a software company. We are very transparent with the processing and software costs. RhinoFit is ranked highest among competitors for most bang for your buck!
RhinoTip: Our Preferred Payment Processor, Gulf Management Systems, guarantees to save you $ money $ on the payment processing when switching. RhinoFit is full of robust reports to always be clear about what is going out and coming in!
Audit your services, focus on what works!
While you want to stand out from the competition, you never want to over promise and have too many offerings. If you want to entice members with add-on packages or different unique offerings, you should, but use your gym management software to make sure that the sign-up process is simple and the billing is automated. With RhinoFit, the capabilities are endless! Memberships can be setup as straightforward, monthly, recurring plans; or can be setup as packages and used to control renewal options and add down payments. One thing to remember is keep the process streamlined and simple, and watch your member base grow! At RhinoFit, we have a reputation for dedicated support and strive to aid in the success of our clients.
RhinoTip: Before starting your setup process, give us a call at 1-866-858-0304. We offer a Live 30 Minute demo and full orientations once you sign up. We will take the time to look over your offerings and show you the best setup for your business needs!
Want to see how RhinoFit can help you setup your memberships, manage your members, and much more!