Looking for a way to grow a healthy pipeline of leads and collect that data seamlessly from your website?
Website forms are a great tool for gym owners to utilize to capture new marketing leads, update your existing clients’ information, and collect new blog subscribers. With the right prospect form, you will be able to not only collect valuable customer data, but you will be able to create reports to track new gym sign-ups, monthly marketing campaigns, and other gym promotions. By using powerful website forms that automatically sync to your gym software, you will be able to you can better manage your gym’s marketing & sales efforts all from one software platform. This way, you and your staff can further maximize your marketing efforts by creating new campaigns to send to your website sign ups, evaluate past campaign performances, and create new articles to send to your blog subscribers.
Below are 3 types of website forms that are commonly used to collect leads:
- Registration Forms
A registration form is commonly used during the client acquisition process to collect a user’s detailed contact information including name, address, phone, and email address for an event, class, membership, or free trial. Registration forms tend to be more detailed than most forms and can be used for collecting additional information or customer insights such as fitness experience, class preferences, t-shirt size, or other personal information.
- Simple Contact Forms
This simple form is normally put on a gym owner’s contact page and is designed to collect the user’s first and last name, company, phone number, email, and personal messages. This form allows users to make a personal inquiry while submitting their contact information.
- Subscriber Forms
This form is most often used to collect an email address and have the user opt-in to get downloadable material, monthly newsletters, or other fitness resources. Most gym owners will use this type of form at the bottom of a blog post or article to collect new subscribers.
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