Here are some tips to get your piece of the Mother's Day pie: What Mother doesn’t Love Gift Cards? Offer your members gift cards for last-minute, but meaningful gifts for their loved ones. Your gym membership management software should have the ability to sell gift cards as products or punch card... read more →
May 09
Apr 11
Gym owners know that not all prospects are the same. Some are ready-to-go right after their trial is up, and some not so much. The key is to know how to close prospects that are on the fences. Attracting prospects to your gym is crucial for short and long-term growth.... read more →
Apr 03
With Spring upon us, Summer will be here before you know it! During the Summer, going to the gym might be one of the last things in mind for people who go to your gym. People have planned vacations, go to baseball games, and just about everything else planned... read more →
Mar 27
As a small gym owner, you might not have all the resources of some of the big box gyms. With that being said, you need to utilize all the resources available to you. If you’re figuring out where to allocate your time and resources, it starts with you and your... read more →
Mar 21
Boutique gyms, the trending topic in the fitness industry within the last few years. You hear about them, but what exactly are they? Boutique gyms tend to be smaller sized gyms, that focus on class-based fitness in smaller groups. This is more of an intimate setting compared to traditional big-box... read more →
Mar 12
Since 2010 and the onset of the Affordable Care Act (ACA), businesses were incentivized to provide adequate wellness programs for their employees, especially companies with over 50 people. This is in hopes of coaxing employees to live healthier lifestyles which in turn should reduce healthcare costs for all parties involved.... read more →
Mar 06
With over ¾ of internet users engaging in online content and blogs, the case can be made for all businesses, even gyms, to start blogging and publishing content. Today, simply having a blog isn’t good enough, nearly every website has some type of blog. If your gym has a blog... read more →
Feb 28
It’s commonly said that the hardest part about being in shape is the nutritional aspect, not actually working out. You might have members who work out or attend classes, but what about after they leave your gym? As a gym owner, you should be concerned about the well-being of them... read more →
Feb 21
One of the toughest things to do for smaller gyms is to attract new members. The big box gyms (Planet Fitness, Gold’s Gym, Retro Fitness) all have large budgets from their corporate headquarters to market their gym. But what about the smaller gyms? It can be tough at times to... read more →
Feb 13
RhinoFit Guide to Gym Membership Sales Owning a gym can be a tough task. You open your gym, get your initial influx of members, but now what? Over time your goal should be to continuously increase memberships to sustain success and growth. But what about when sales slow down... read more →
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